Apple Butter
Casual, uneven hand-lettering with a homemade, doodled charm
Every letter in Apple Butter carries a tiny serif-like flick at the end of its strokes, like a fountain pen that hasn't quite dried - upright, legible, and warmer than a typical marker scrawl. It suits recipe cards, farmers-market signage, homemade food packaging, and jam-label lettering, anywhere a product wants to feel made by hand rather than mass-produced.
Pair it with a plain, wide-set sans for ingredient lists or fine print - Apple Butter is expressive enough to carry a product name on its own, but gets crowded fast in a full paragraph.